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Bega is located inland on the Bega River between Merimbula and Narooma.

Bega is a rural town surrounded by green rolling hills and long famous for its dairy industry. It is home to the Bega Cheese company which has been operating since 1899.


Bega Cheese Heritage Centre
Located at the home of Australia's great cheese company, the heritage centre has an informative display of cheese and butter making equipment from the 19th century combined with a cafe and gift shop

Art & culture:

Bega Valley Regional Gallery
Offering a comprehensive schedule of exhibitions and public programs with a focus on local art and craft

Parks, gardens & trails:

Mimosa Rocks National Park
Located on the coast directly east of Bega and north of Tathra, it features rugged coastal headlands, cliffs and rock stacks
Biamanga National Park
This park lies north of Bega on the Murrah River and preserves an important area of coastal foothills
South East Forest National Park
Located in the hinterland west of Eden, Merimbula and Bega, this park features outstanding old-growth forests, fern gullies and granite peaks

Local tourist guides:

Bega - Sapphire Coast
Discover the attractions and beauty of Bega and the Sapphire Coast

Regional touring guides:

Eurobodalla Coast
A visitor guide to the Eurobodalla region, covering Batemans Bay, Bega, Moruya and Narooma

* All the above links are external and open up in a new window

A Traveller's Guide to Bega, NSW

Located in the southeastern corner of New South Wales (NSW), Bega is more than just a name known globally for its cheese. As a town in NSW, Bega offers a combination of natural beauty and local attractions that make it a noteworthy destination for travellers.

Bega, NSW, is marked by its green pastures and picturesque landscapes. While its reputation in the dairy industry, especially with the Bega Cheese Heritage Centre, might be a significant draw for many visitors, the town's other attractions are equally compelling.

From historical landmarks to outdoor activities, Bega provides a diverse range of experiences for its visitors. This introduction aims to shed light on what Bega, New South Wales, has to offer, setting the stage for a deeper exploration of its attractions and offerings.

Bega: More Than Just a Name on a Cheese Block

At first glance, the name Bega might conjure images of dairy delights, but the town’s offerings stretch far beyond its cheese-related fame. Situated in the southeastern part of New South Wales, Bega serves as a gateway to some of Australia's most pristine landscapes and coastal wonders.

Geographically, Bega finds itself comfortably nestled between verdant valleys and the foothills of the coastal range. The undulating landscapes, peppered with pastures, play host to the region's robust dairy farming, underpinning the town's stature in the dairy industry. But delve into Bega's past, and you'll discover a rich tapestry of indigenous heritage, pioneering settlers, and evolving industries that have shaped its character.

Within the broader scope of NSW, Bega holds a strategic position. It acts as a connector between the bustling cities and the serene coastal areas, serving as a pitstop for travellers and a haven for those wanting to experience authentic New South Wales charm. Its significance isn't just geographical; Bega’s contributions to the state's dairy industry have made it a cornerstone in NSW's economic landscape.

However, Bega's allure isn't solely in its productive pastures or industrial contributions. The town's myriad attractions and its welcoming atmosphere are what truly set it apart. If you're considering places to visit in NSW, Bega should top that list, offering an authentic blend of nature, history, and local life.

Exploring the Heart of Bega, NSW

While Bega's reputation precedes it, thanks to its famous cheese, there's an entirely different side to the town waiting to be explored. As you stroll through its streets, you'll be greeted by a harmonious blend of old-world charm and contemporary vibrancy.

Local businesses, ranging from quaint cafes to artisan boutiques, give Bega its unique flair. These establishments, many of which have been in the community for generations, offer insights into the town's tight-knit community vibe. It's not uncommon to see shop owners greeting customers by name or local artisans sharing stories of their crafts.

One can't discuss Bega without mentioning its green spaces. Parks, both large and small, dot the town, offering respites for both residents and visitors. They serve as venues for local events, picnics, and even festivals that celebrate everything from Bega's agricultural roots to its modern-day arts scene.

Speaking of events, Bega’s calendar is peppered with notable gatherings that draw attendees from all over NSW. Whether it's an annual cheese festival celebrating Bega's dairy legacy or art exhibitions showcasing local talents, these events underscore the town's commitment to its heritage while embracing the present.

In essence, Bega, NSW, is a town of contrasts and harmonies. From its historic landmarks to its modern-day amenities, every corner tells a story, waiting for travellers to immerse themselves and experience its unique charm.

The Bega Cheese Heritage Centre: A Delightful Journey

When you mention Bega to anyone familiar with Australian dairy, the immediate association is its iconic cheese. The Bega Cheese Heritage Centre stands as a proud testament to this legacy, making it one of the paramount attractions in Bega, NSW.

Nestled at the heart of the town, the Heritage Centre isn't just a nod to the past, but a living, breathing entity that showcases the evolution of cheese-making in Bega. The history of the centre traces back to the dairy farmers of yesteryears, who set the foundation for what would become a globally recognized brand. Visitors to the centre are taken on a nostalgic journey, where they can witness firsthand the traditional methods of cheese-making, marvel at the historical exhibits, and understand the journey from pasture to plate.

Beyond the educational experience, the Bega Cheese Heritage Centre invites guests to indulge their senses. Cheese-tasting sessions offer a delightful exploration of flavours, textures, and aromas, each telling a unique story of its creation.

Plan Your Visit: Practical Tips and Recommendations

Considering a trip to Bega, NSW? Here's a guide to ensure you make the most of your visit:

Best Times to Visit: While Bega offers charm year-round, spring and autumn are especially delightful. During these seasons, you can experience moderate temperatures and witness the countryside in full bloom or the mesmerizing hues of fall.

Accommodations: Bega boasts a range of accommodations to fit all budgets. From cozy bed-and-breakfasts that offer a personal touch to motels, there's something for every traveller.

Eateries: Bega's culinary scene is a mix of traditional and contemporary. While the town has its fair share of establishments serving classic Australian fare, many cafes and restaurants showcase locally sourced ingredients in innovative ways.

Other Attractions: Beyond the Bega Cheese Heritage Centre, consider visiting the local art galleries, taking a nature walk in the nearby reserves, or exploring the neighbouring towns that each offer a distinct flavour of NSW.


Bega, nestled in the heart of New South Wales, is more than just a dairy giant's homeland. It's a mosaic of nature's wonders, historical legacies, and a community that warmly welcomes every visitor. Whether you're drawn to its iconic cheese, the serene landscapes, or the tapestry of local attractions, Bega, NSW, is a destination that promises memorable experiences. As you map out your travels through New South Wales, let Bega be a chapter you eagerly explore and cherish.

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